Welcome to opportunity ™
Welcome to Out of Home Advertising (OOH)
Outdoor billboards offer impactful disruptive messages that engage with consumers in their day to day lives. In our new world where we are consumed with clicks, likes and views, OOH is becoming core in any media strategy, it is an effective media channel, that delivers real audience impressions and offers brands a high return on advertising spend. Outdoor Billboards cannot be blocked and are visible to the consumer at no cost to them. Our billboards are always visible, memorable and measurable. Ad Outpost is one of the founding members of the Out of Home Measurement Council (OMC). The Road Outdoor Audience Data (ROAD) / OMC is seen as the Out of Home Currency and brings credibility to any Outdoor Media Plan.
Ad Outpost are founding members
of the OMC
Ad Outpost is the sole Outdoor Media owner servicing the entire Waterfall City. Waterfall is a lifestyle and blue-chip business destination and is poised to be the new CBD of Gauteng. Waterfall City is situated between Pretoria and Johannesburg and is divided by one of South Africa’s busiest highways and main arterial.
Ad Outpost never compromises on the location of billboards. In fact, the strategically located sites are virtually unrivalled. Coupled with cutting edge innovation and creativity you receive more than just outdoor advertising. All this combined, provides you with a powerhouse medium that will resonate with your audience and foster engagement.
Ad Outpost houses its own production facility for small format billboard printing which enables them to provide a significant cost saving to clients. All Ad Outpost staff are governed by a formula, a genetic code, to ensure maximum results. The formula provides a winning solution to all parties and is intended to guide staff in all decision making, a vision and mission statement that is used daily by all staff, that is modern and practical for today’s business.
Ad Outpost’s Managing Director Debbie Dirker has been an integral part of the Ad Outpost Team since 1996. The Ad Outpost Executive team has over 80 years combined Out of Home experience and that is excluding the 110 combined years of OOH experience the operational management team offers.
Ad Outpost offices are within the Waterfall City precinct and are as creative and upbeat as the company.
If you do what you love, you’ll never work a day in your life – Marc Anthony